Instagram users can now record reels for a whole 90 seconds instead of only 60 seconds. This is the firt time the Meta-owned app extended the time frame for its short video platform Reels, since its launch in 2020.
Instagram Reels gained popularity in India after the ban of short-video making app TikTok. Previously, the app allowed users to record a reel for only 60 seconds, now the time limit has been increased to 90 seconds.
Apart from this, Instagram Reels has also received many other features including templates, interactive stickers, fresh sound effects and the ability to import your own audio.
Both the iOS and Android users can avail the latest update with new features by simply heading on to their respective play stores to install the update.
Since the time Reels were available in India, the photo sharing platform has added several updates to enhance the overall user experience. Instagram is adding these features amid reports of ByteDance working with partners to bring TikTok back to the country. However, the company hasn’t revealed any official details yet.
Instagram explains that by extending the time frame to 90 seconds, it wants to give Reels users more room to show their visuals and story. Instagram said in an official blog post that users will have more time to share more about themselves, film extra behind-the-scenes clips, dig deeper into the nuances of content, or whatever else they want to do with that extra time.
Earlier this week, Instagram added a new alert feature called Amber alert, which has been developed in partnership with organizations like the National Center for Missing & Exploited Children (NCMEC) in the US, the International Centre for Missing & Exploited Children, the National Crime Agency in the UK, the Attorney General’s Office in Mexico, the Australian Federal Police and more. It allows users to see and share notices of missing children in their area.
